Animani: in Florence the photography exhibition of Mario Mariotti


Florence celebrates the work of the great artist Mario Mariotti by creating the photography exhibition "Animani", on display from 27 November 2009 to 6 April 2010 at the Istituto degli Innocenti's exhibition centre.

The artist, graphic designer and illustrator Mario Mariotti, who died 12 years ago, was able to "play" with art, involving children in fun, creative actions and experiments.

The subject of his creations exhibited here are hands, the first instrument of expression: hands that are transformed through colour, taking the forms of elephants, ducks and zebras, footballers, conductors or athletes.


In parallel to the exhibition, educational workshops will be held in which children will be the star artists and have the opportunity to understand and reproduce Mariotti's work. The exceptional tool designed by FILA to allow little ones to re-create what they see at the exhibition is the special FILA-Giotto Animani pack with a special guide by the artist's daughter Francesca Mariotti, in collaboration with IDI, with step-by-step instructions, using photos and detailed explanations, for reproducing the colourful "Animani".

The same kit, a useful tool for reliving the exhibition at home, even for those who have not visited it, will be on sale to the public at the Bottega dei Ragazzi and traditional sales outlets. In this way, a tool will be provided to promote and diffuse art through play and introduce children to the world of culture.

The agreement between FILA - Fabbrica Italiana Lapis ed Affini, which has always been committed to children's issues, and IDI- Istituto degli Innocenti di Firenze, the top institution that has been working for six centuries in favour of families and childhood, has thus been renewed. The support of the two Florentine institutions - IDI and FILA - for children, began in 2006 and is further concretised today with the creation, promotion and management of cultural and creative events and activities dedicated to little ones.

The exhibition forms part of a broader programme involving numerous other activities organised in Florence, such as the journey of discovery Mani nell'Arte (Hands in Art): a circuit of guided tours and educational trails at the Museo Archeologico Nazionale and the Museo degli Innocenti in order to discover the symbolism and meanings associated with hands and gestures from Antiquity to the Renaissance; and A più mani (With Many Hands): a circuit to discover craftsmen, artists and creators who, with their "many hands", have made and continue to make major contributions towards enriching the city's cultural life. In addition to this, the Accademia delle Belle Arti di Firenze will host a study day dedicated to the relationship between contemporary creativity and the appreciation of our historic artistic heritage.

FILA, with its brands, Giotto, Giotto be-bè, Das, Pongo, Tratto and Didò, has strong links with children and their culture.

Promoting education and creativity amongst children and adults is a genuine company mission which has always found an extraordinary partner in the Istituto degli Innocenti.

29th November 2009 – 11th April 2010
Istituto degli Innocenti, piazza Santissima Annunziata 12, Florence

Opening hours: mon-fri 15.00 – 19.00; sat-sun and public holidays 10.00 - 19.00
Workshop timetable: sat-sun and public holidays: 11.00-12.00, 15.00-16.00, 16.00-17.00, 17.00-18.00
Tickets: admission 6 € , red.  3 €, workshop 5  €
special family offer: for every child that takes part in a workshop, one adult will be entitled to a discounted ticket
Info and Reservation: tel. 055.2478386 - animani@istitutodeglinnocenti. it


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